‘Not a category you can be a tourist in’: marketers on healthcare’s consumerization

In the News

March 10th, 2023 // The Drum

marketers on healthcare’s consumerizationIs healthcare marketing becoming more mainstream? At a recent roundtable with The Drum, Nigel Downer, Head of Jack Health U.S., weighed in with his thoughts on the subject and the tremendous opportunity in front of healthcare brands.